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THE VOICES COLLECTION

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    • Caroline Trudeau
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    • #itselectric
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The Project: #itselectric

It’s personal.  And it’s business too.

I’ve been in the customer business my entire 25-year career.  As a consultant, I’ve served CMOs, their teams and partners for almost 2 decades.  This year marks my 10th in the automotive industry. 

On the verge of the largest energy transition the world has ever seen, I am now, more than ever, curious about the role auto-makers will play in shaping an entire society’s understanding of and shift to new consumption habits around electricity. Specifically in the North American market.

My next vehicle is an electric vehicle (EV). I am now one of the reported 23% of Americans considering electricity as the exclusive power source for my next car. I have to make that transformation real in my life, just like everyone else does.

And in this place where we are all more alike than different, this project starts with stories of firsts. First impressions, first times, first drives, first concerns and first delights, the first order and undoubtedly, the first distress moment also… All of the firsts. Because these firsts make moments that matter.

This project is as real-time documentation of my journey as a consumer in discovering, which EV is the first one, for me?  And a progressive study of consumer trends in electrification adoption.

It’s also about sustainability. Specifically, what it means to me. Because our planet is on fire. Because we made a commitment to the world and each other in Paris in 2015 to limit global warming. Because addressing the carbon pollution caused by gas-powered engines on our roads, especially in America is a gnarly problem in urgent need of immensely innovative solutions.

No doubt, the future of mobility is electric.  Yet right now, in the present, we are influencing how generations will undertake the monumental wave of change necessary for us to modernize our beloved automotive business to better nurture nature. This undertaking is a significant one that requires seismic efforts.

Finally, #itselectric is where my desire to use my voice to contribute to creating a 2-way street between brands and people meets my ability to be part of the change I want to see in the world.

Count me in.

#itselectric

  • Resources: For Your Transition to EV
    by Caroline Trudeau
    March 1, 2022
  • Tesla: For Guaranteed Fun with a Stranger
    by Caroline Trudeau
    February 27, 2022
  • Opinion: An Ode to Tesla Owners
    by Caroline Trudeau
    February 27, 2022
  • Tesla: Embracing Range Anxiety
    by Caroline Trudeau
    February 14, 2022
  • Polestar: In Munich and On Tour
    by Caroline Trudeau
    December 12, 2021

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📸: Keisha Brown. @caughtbykb25 Captured at th 📸: Keisha Brown. @caughtbykb25 

Captured at the @milmentors #community gathering last Saturday. 

The way I act on the change I want to see in the world is by supporting #minority and #underrepresented #creators. 

Please consider booking Keisha for your event #photography needs.
It’s 3 times in as many days that I’ve encount It’s 3 times in as many days that I’ve encountered content about the necessity of both soft and hard skills in modern and transformative leadership. 

I’m definitely on the soft side naturally. But yesterday’s @houseofbeautifulbusiness open house report post House Pop Up at #Davos got me thinking: 

Can I be even softer?

The answer is a HARD yes. 

Here is an attempt at describing my differentiating #softness. 

Thoughts? 

#softandhard
#alsonumbers
💡Turns out: I go to church on Sundays now, y’ 💡Turns out: I go to church on Sundays now, y’all!  It’s what my #Lexington people do. 🙏🏼

📍I didn’t think going online from home would be as good. See @southlandcc #Nicholasville is a very special place. Also, the last time I was there: first service, second row, Xmas eve. 🥁 It’s a high bar. ⭐️

📣 It’s Pastor Scott Nickell’s way with words, messages and voice that keeps me going.  As an aspiring professional speaker and overall word nerd, as a leader and as a human-being, Scott is an #influencer I welcome with a HARD yes. 👏🏼

He. Brought. Me. To. Tears. 🙏🏼 It was soooooo good today y’all.

💻 In my foyer.  In my favorite fuzzy socks.  Turns out: I go to church online. And with my #Kentucky #family in #LEX and #NIC. 💙

PS for Scott: I’m studying the technical elements of your work 🤓🙏🏼♥️ as inspiration for my own. Thank you for being a transformational leader I actually want to be like. #loveatwork

#exploringpolarities
#softandhard
#orderandchaos
#cancelculture
#dontbedumb
#humility
#children
#teaching
#bookrecommendations
#prayingontv
#spades
@loganmhenry’s second to last relay leg as a Sen @loganmhenry’s second to last relay leg as a Senior at Falls Church High School. I watched the last one just with my eyes. 👀
She lettered all 4 years. 👏🏼
#justkeepswimming girl.
You got this. I love you. 💜
#fairfaxcounty
#studentathlete 
#virginiaisforlovers❤️
#Throwback to my favorite ever #headshot. 

🗓️:July 9, 2018.
📍: Baltimore, MD. 
Creative Director & make up: @fleurtmeaghan 
📸: @meghanelizabethphotography 
Hair: @robinleehair_makeup 
Vision & Style: @thisiscaro 

We got up at the crack of dawn for light before the heat. It’s was for the @glossoverpodcast. Shout out Boo!

I’m getting ready to shoot it again 💥
📍#Reston, VA ♥️
My favorite place to sleep. #Home. My favorite place to sleep. 
#Home.
Evening commute. #chasingsunsets🌅 #nofilter Evening commute. 
#chasingsunsets🌅 
#nofilter
I am here. It’s been a 3-year journey to get t I am here. 

It’s been a 3-year journey to get to this moment. In a place I meant to be in 2020.  Yet then, I wasn’t ready. 

In 2022, I wrote a TED talk. It’s called Love, at Work. It’s about how conversations about love can revolutionize our workplaces. 

Now, it’s 2023. And everything is better than I imagined. 

Tomorrow, along the banks of the Delaware River, far enough from the big city, yet close enough to everything, I begin the rehearsal process.  With an incredible team of teachers and performers. @heroicpublicspeaking

More to come. Soon, spring. 

#speakonit
#loveatwork
#grateful
#proud
@pageightco
Home. ♥️ Home. ♥️

Caroline’s Favorites

Ironman

Love

Arizona

Healing

Munich

Memorial Day

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