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Caroline Trudeau. In 75 words. Female. French Canadian. Leo. Oldest of 4. Leader. Student. Player of athletic games. Senior Class President. Immigrant. ROTFLMAO and fun seeker. Dream chaser. Customer-focused. Connector and loyalty-builder. Digital experience innovator. Dog lover. Disciplined and decorated executioner. Consultant. Curious inquisitor. Accidental marketer. Yogi and seldom Guru. Feminist. Experience seeker. Then creator. Woman in automotive. American. Strategist. Storyteller. Change and culture maker. Aunt. Ironman. Feeler, at last. Chooser. Thrill and growth-seeker. Tourist. Lover. Vault.

CT @ WORK

What I do.

I am a modern experience innovation visionary & strategist. I orchestrate individuals and collectives to create and curate digital solutions that drive the integration of emotions and insights in business.  We turn intuition and intention into impactful and innovative experiences for customers, clients, citizens, communities, corporations and colleagues. 

Who I do it for.

For brands who truly believe in human-centricity and, as a result, want to deeply connect with their customers to offer engaging and new digital solutions to gnarly problems.

While I have cross-industry experience, my passion is for the mobility and automotive space.

How I do it.

By focusing on feelings, especially those that awaken deep emotions, leave impressions, celebrate individuality, create intimacy, and entice action. The question I ask most often: “How do we want to make our audience feel?”

By keeping up with customer experience trends and emerging digital technologies, and imagining solutions that nimbly align with an organization’s strategy.

By delivering customer experience strategy that transcends organizational silos. And by helping organizations measure return on feeling.

By tailoring planning techniques I have gathered both in academia and in my nearly 25 years of marketing and customer-facing technology implementation experience to an organization’s unique needs.

And by nurturing, honoring and celebrating relationships, managing expectations and keeping it real.

By spreading love, at work.

My goal.

It’s lofty: to help organizations craft and utilize customer data-fueled ecosystems that inform the delivery of delightful, loyalty-building experiences, sustainably.

My favorite part about work.

The pitch.

You want me on your team if you…

…Need vision and creative thinking that purposefully gets integrated in your overall strategy.

…Are looking to put your customers, your audience, at the center of your digital business.

…Believe that high quality emotion evoking content is key to engaging today’s customer.

…Want to work with someone who can get stuff done.

AT MY CORE

I value trust, freedom, respect, curiosity, discipline & adventure.

My purpose is to be the facilitator of experiences that connect and boost people’s lives.

I am usually one of the most energetic person in the room.

I ask: “why?” because I seek to understand objectives. If I can’t find one, I’ll want to create it.

I believe we are more alike than different.

Oui, I am a romantic and a lover. Especially of words.

I’ll try to make you laugh. Sometimes, I’ll succeed. For sure, we’ll have fun.

IN LIFE

I write. In fact, I am working on a book.

I am a plant lady. It’s a 2020 thing.

I say yes to taco, especially on Tuesdays. But Friday is my favorite day of the week.

My love language is quality time. It feeds my need for connection. Time together, layers of language, culture curiosities, intense dialogue and deep stuff of the universe make up the essence of my being.  I really value time.

My passion is to genuinely inspire, empower and support others to find and maximize their strengths so that together, we can create the exceptional change we seek. It’s my definition of leadership.

Soon, I’ll spend all my extra time and money traveling.

I am looking for place between a mountain and a lake.

BRANDS I HAVE SERVED

MEDIA

CV
BIO
PHOTOS

INSPO

“It’s about being alive and feisty and not sitting down and shutting up even though people would like you to.” -P!NK

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#TBT to #Maui and the @sentry_toc as @trey_mullina #TBT to #Maui and the @sentry_toc as @trey_mullinax prepares to tee off at Pebble Beach ♥️ @attproam.  #dropitlikeitshot
I met @jo_franco, joined the @joclub_, and started I met @jo_franco, joined the @joclub_, and started a @substackinc to journal about #love for the February journaling challenge.♥️
#loveatwork
#experiments
#wordnerd
New. And burning a hole in my pocket. 🇺🇸🇩 New. And burning a hole in my pocket. 🇺🇸🇩🇪🇩🇰🇬🇧🇨🇦
📸: Keisha Brown. @caughtbykb25 Captured at th 📸: Keisha Brown. @caughtbykb25 

Captured at the @milmentors #community gathering last Saturday. 

The way I act on the change I want to see in the world is by supporting #minority and #underrepresented #creators. 

Please consider booking Keisha for your event #photography needs.
It’s 3 times in as many days that I’ve encount It’s 3 times in as many days that I’ve encountered content about the necessity of both soft and hard skills in modern and transformative leadership. 

I’m definitely on the soft side naturally. But yesterday’s @houseofbeautifulbusiness open house report post House Pop Up at #Davos got me thinking: 

Can I be even softer?

The answer is a HARD yes. 

Here is an attempt at describing my differentiating #softness. 

Thoughts? 

#softandhard
#alsonumbers
💡Turns out: I go to church on Sundays now, y’ 💡Turns out: I go to church on Sundays now, y’all!  It’s what my #Lexington people do. 🙏🏼

📍I didn’t think going online from home would be as good. See @southlandcc #Nicholasville is a very special place. Also, the last time I was there: first service, second row, Xmas eve. 🥁 It’s a high bar. ⭐️

📣 It’s Pastor Scott Nickell’s way with words, messages and voice that keeps me going.  As an aspiring professional speaker and overall word nerd, as a leader and as a human-being, Scott is an #influencer I welcome with a HARD yes. 👏🏼

He. Brought. Me. To. Tears. 🙏🏼 It was soooooo good today y’all.

💻 In my foyer.  In my favorite fuzzy socks.  Turns out: I go to church online. And with my #Kentucky #family in #LEX and #NIC. 💙

PS for Scott: I’m studying the technical elements of your work 🤓🙏🏼♥️ as inspiration for my own. Thank you for being a transformational leader I actually want to be like. #loveatwork

#exploringpolarities
#softandhard
#orderandchaos
#cancelculture
#dontbedumb
#humility
#children
#teaching
#bookrecommendations
#prayingontv
#spades
@loganmhenry’s second to last relay leg as a Sen @loganmhenry’s second to last relay leg as a Senior at Falls Church High School. I watched the last one just with my eyes. 👀
She lettered all 4 years. 👏🏼
#justkeepswimming girl.
You got this. I love you. 💜
#fairfaxcounty
#studentathlete 
#virginiaisforlovers❤️
#Throwback to my favorite ever #headshot. 

🗓️:July 9, 2018.
📍: Baltimore, MD. 
Creative Director & make up: @fleurtmeaghan 
📸: @meghanelizabethphotography 
Hair: @robinleehair_makeup 
Vision & Style: @thisiscaro 

We got up at the crack of dawn for light before the heat. It’s was for the @glossoverpodcast. Shout out Boo!

I’m getting ready to shoot it again 💥
📍#Reston, VA ♥️
My favorite place to sleep. #Home. My favorite place to sleep. 
#Home.

Caroline’s Favorites

Ironman

Love

Arizona

Healing

Munich

Memorial Day

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